Revenue Assurance emerged as a reaction to business problems related to revenue leakage and profit loss. Dynamic evolving of new technologies, continuous demand for new services, more complex business processes, and additional external partnerships drive the need for advanced RA programs.
With this in mind, RA programs must be designed to support data acquisitions from network elements, provisioning systems, mediation platforms, billing systems, etc. without being obtrusive to CSPs' operations.
As part of this transition, operators are targeting both cost reduction and new, high-margin services that can increase revenues. Both of these can directly increase profitability. However, there is another area where profitability can be substantially improved with minimal investment, by implementing a proactive Revenue Assurance strategy.
ZIRA's approach to RA program is fully compatible with our understanding of the RA: RA is not software module or application; it is a systematic approach to internal processes, customers, and external parties concerned with all-important aspects that can produce revenue loss.
ZIRA, through its portfolio of solutions, can provide you with tools and services to help ensure your Revenue Assurance strategy succeeds. ZIRA's product set, built around its core billing system, helps operators generate and protect network revenues worth billions of dollars1.